Operating initially as a parts subcontractor for the sporting goods industry, Novation has gradually expanded its expertise in materials machining from plastic to special alloys and composites. The specific know-how has gradually been applied to new sectors and applications, partly owned brands and direct distribution (TCX, Jolly, Cosmas), partly B2B: items for bikers and leisure, special footwear for heavy-duty applications, other components in composite materials for the automotive and premium eyewear products and sporting goods sectors.